Canalys has released a new report on the global smartphone market share. Samsung is still holding the top spot, but barely, while the global smartphone market is still contracting.
This is a report for the first quarter of the year, of course. Global smartphone shipments in the first quarter totaled 269.8 million units, in case you were wondering. That is about 13% lower than in the same period last year.
Samsung is still holding the top spot, but barely, while the smartphone market is still contracting
When it comes to shipments, Samsung is still holding the top spot, and the same goes for market share. Still, things are not as bright as they may seem, as the company’s annual growth has declined.
Samsung shipped out 60.3 million phones, while Apple is second placed with 58 million units shipped. Xiaomi is holding the third place with 30.5 million shipped units, and is followed by OPPO and Vivo who shipped 26.6 and 20.9 million units, respectively. All other OEMs shipped out 73.4 million phones.
When it comes to market share, Samsung is holding 22%, while Apple is a close second with 21%. Xiaomi is third-placed with 11%, while OPPO and Vivo hold 10% and 8%, respectively. That leaves 27% of the market for all other OEMs.
Apple is the only one that marked annual growth
What’s interesting is that the annual growth of all companies listed here declined, except for Apple. Apple has actually seen a 3% growth year-on-year. If this trend continues, Samsung won’t be able to hold onto the first place for long.
The report notes that the demand for the iPhone 14 Pro series is still strong. It remains to be seen how will the Galaxy Z Fold 5 and Galaxy Z Flip 5 affect Samsung’s market share. We should also not forget that the new iPhones are coming in September.
2023-04-28 15:06:02