Google Store Oakbrook is the first one in an outdoor mall

Google continues to expand the availability of physical stores dedicated to Pixel and related products in the US. The Mountain View giant is about to open its fifth retail location. If you can’t wait for the opening, here are some images showing what the new Google Store Oakbrook looks like.

The Google Store Oakbrook is located in an outdoor mall. In fact, of the company’s five physical stores, this is the first one that bets on this type of location. The store will open tomorrow (Friday) to start selling products from the Pixel, Nest, and Fitbit lineups. Essentially, it will stock nearly all the products available on the online Google Store.

Google continues to expand its physical stores with the Google Store Oakbrook

A few years ago, Google changed its strategy regarding Google Pixels. Initially, the company was betting on a completely online approach. However, the Mountain View giant has set out to make its products capture a larger market share, making them part of the mainstream rather than remaining “niche.” Opening multiple physical retail locations is part of this strategy.

For the Google Store Oakbrook, images (courtesy of 9to5Google) show that the company has maintained the heavily wood-based aesthetic of the others. The wooden facade includes the name “Google Store” in a single color. Unlike previous years, the latest Google product boxes feature a monochromatic logo design. So, it seems that the brand is pursuing a more sober and minimalist aesthetic.

A wood-theme store where you can buy, test products, and get help

Returning to the Google Store, the wood-based theme is clearly visible from the outside through the windows. Upon entering, visitors will see large counters, shelves, and desks displaying the company’s products. One of the benefits of physical stores is that potential buyers can try out devices. This always gives a greater sense of confidence before making a purchase. However, the store also allows you to buy products online and pick them up in person later.

The Google Store Oakbrook will not only sell devices, but there is also technical support. If you have any problems, you can go to the “Here to Help” desk, where you can get advice and tips, or directly initiate device repair requests. The new physical Google retail location will be open Monday through Thursday from 10 a.m. to 8 p.m. CST, Friday through Saturday from 10 a.m. to 9 p.m. CST, and Sunday from 11 a.m. to 6 p.m. CST.