Reddit will start charging companies for its API access

Hotstar in UAE
Hotstar in UAE

Ever since the start of the AI revolution late last year, many AI companies have looked to Reddit to train their models as the platform is host to vast amounts of human interaction. Now, in an effort to stop these AI companies and using Reddit’s data for free, the platform has announced a new policy change, which will require companies to pay for using its API.

Although the company claims that its API access would remain free for developers who want to create apps and bots that help people use Reddit, the pricing for the API access for companies is still unclear. But reports suggest that Reddit could split the pricing into different tiers, depending on the requirements.

However, to help ensure that the platform’s moderators can still access the API, Reddit is also developing dedicated moderation apps for Android and iOS, which will feature mod logs, rule management tools, mod queue information, and more.

Why is Reddit’s data important?

Reddit’s co-founder and CEO Steve Huffman believes the platform is a unique place on the internet that allows for genuine conversations, and there is a lot of valuable information which is not available elsewhere. He further explained that because of these unique propositions, Reddit would not give its value to companies like Google and OpenAI for free and that it is a good time for them to tighten things up.

Moreover, the platform also aims to incorporate AI into its services, such as detecting and labeling AI-generated content to help notify users that a bot might have written a comment.

Reddit’s move to monetize its API is not surprising, considering AI is rapidly gaining popularity, and other platforms like Twitter have taken a similar stance. Furthermore, with rumors of Reddit going public this year, adding a new revenue stream would be a wise decision. By charging for API access, Reddit can monetize its data and ensure that it’s being used by companies that genuinely value it.

2023-04-20 15:07:28