Twitter has officially announced the discontinuation of its Ticketed Spaces. The feature allowed Spaces hosts to charge users a fee for listening to the live audio conversation.
The Ticketed Spaces feature was launched in August of last year and was intended to serve as a monetization feature for public figures that create Spaces conversations. Through the feature, users could pay a fee and start listening to the audio chat. Twitter is now ditching the feature to focus on the “core Spaces experience.”
The feature reportedly brought little profit to the company. Twitter asked for only a 3% cut from revenue below $50,000 and 20% from revenues beyond that. Indeed, there are few who are willing to pay to listen to an audio chat, and neither audio hosts nor Twitter could make too much money out of it.
Live audio chats aren’t as popular as early pandemic days
Twitter Spaces was launched to compete with Clubhouse. Both apps had stunning growth during the pandemic, making experts say live audio chat is the future of social media. However, the pandemic is now settled, and fewer people are willing to listen to a live audio chat. The Clubhouse is even laying off its employees and planning to adopt a new strategy.
The billionaire Elon Musk has recently completed the acquisition of Twitter and promised to reshape the company’s strategies. He started by firing top executives and charging verified users $20 per month for keeping that blue badge. Musk’s next move has yet to be discovered, but he might also have some plans for Spaces.
Twitter is now testing live chats inside Communities and working on themed stations and daily digests. The live audio chat will stay as an integral part of Twitter, but Musk may change how it works and even turn it into a Twitter Blue perk.
2022-10-31 15:06:04